SXS have been providing production support and design for fashion shows in the retail and couture sectors since 2004. This experience made SXS an obvious choice for leading agents to choose SXS as the production partner for a series of seasonal fashion shows at the Westfield Shopping Centres throughout the UK.
"Retail Fashion Show Production is unique from other event design due to the environment in which the shows take place. In shopping centres our work is viewed from every side, including from above, and all equipment is within reach of the public. As such the quality of finish and safety standards must be extremely high." Says designer Johnny Palmer
The spaces in which the shows took place were completely bare so the SXS team had to create all staging and dressing room space from scratch.